This is a logo I designed for a property styling company in Perth, Western Australia. Looking to update their existing logo, the company owner (Luiza Mjeda-Beg) requested a classic, professional look, with the usage of silver, deep red and black to reinforce this style.
I came up with several concepts to consider, with the client selecting one of the concepts to refine into a final design. As part of the re-brand package, I provided a complimentary short form style guide to assist with rolling out the new logo.
An enjoyable project where I learnt a little about furniture design. Chairs have names! The final logo design for Perth Staging includes a side profile of the Barcelona chair, designed by Ludwig Mies van der Rohe and Lilly Reich in 1929.